The May 14 postal rate hike may inspire some catalogers to consider alternate delivery options. At least that’s what one direct-to-door delivery service provider is hoping. Jim Schell, president of ...

MavenHill Capital has led the recapitalization of Hudson, Ohio-based Universal Screen Arts Inc, a direct marketing, catalog and ecommerce company. No financial terms were disclosed. (Chagrin Falls, ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...

Direct marketing evolved as a technique to reach pre-qualified customers at a reasonable cost—over against mass marketing in which, for every qualified customer, several hundred totally disinterested ...