A journey only works when the interface guides it, because without clear patterns, users loop through pages without knowing where they're meant to go next.
User interface (UI) design is a very well-known term, but information architecture (IA) is not. Yet, both are indispensable components of user experience (UX) design, and they are intertwined. This ...
Editor's Note: This article has been updated on August 28, 2023 to include new data and information. In the digital age, the way a product or service feels to users can make or break its success. At ...