SEVILLE, Ohio — There are jumping dogs who can leap through a hoop. Diving dogs who will soar off a dock after a favorite toy. Those who fetch with ease, and those who know a long list of tricks.

A heavy-antlered 12-point buck materializes on the trail. He’s only five steps from bow range, but then he throws his nose in the air, goes rigid with nervousness, and waves the white flag. Game over.

As remote work becomes the norm for many professionals, a new fragrance is making waves in the market: the Work-from-Home Perfume. Developed by a team of olfactory experts and productivity gurus, this ...

Nosework, also known as Scent Work, is a sport in which a dog fully relies on his own sense of smell, turning a dog’s favorite activity — using its nose — into a fun game. In training and in ...

You probably think you’re in control of how you feel and think throughout the day, but your nose has been running the show behind the scenes this entire time. Every breath you take is carrying ...

Finding your signature scent is more than just discovering a fragrance that smells good – it’s a journey of self-discovery and personal expression. A scent can evoke powerful emotions, stir memories, ...

Many of the deer hunting strategies we rely on aren’t scientifically proven. For the most part, we go with the gear and tactics that have worked in the field, not necessarily in research studies. The ...

Scent marketing is a powerful tool that businesses use to create a pleasant atmosphere and boost sales. By using specific scents, companies can make shopping experiences more enjoyable and memorable.

Fragrance is an essential part of personal expression. It can elevate your mood, influence how others perceive you, and even evoke powerful memories. But have you ever wondered what makes certain ...

When the famed Van Gogh digital art exhibition opens at the Indianapolis Museum of Art on July 27, there is something special that makes this “a multi-sensory art experience.” This exhibition has ...

In the quest to hone their multi-sensory marketing, some of the biggest brands in the world are increasingly prioritising signature scents that aim to embed specific associations in consumers’ minds ...