Crafting clear mission and vision statements is critical to shaping company identity, motivating employees and guiding decision-making. A mission statement defines the current scope and purpose of the ...

Keep mission statements under 25 words with strong, specific language. Use action-oriented verbs, avoid generalities and ...

Mission and vision statements can be great means to give an organization focus, coherence, and direction. But often they don’t. And if not, the time and money spent on formulating them may become a ...

You’d be hard-pressed to find an employer whose organization didn’t undergo change in 2020. For so many, it isn’t a matter of whether change occurred but how much and what kind. When you look back on ...

Does your business have a mission statement? A mission statement states the purpose and values of your organization. It details what your startup does for its shareholders, including customers, ...

Opinions expressed by Entrepreneur contributors are their own. You created a mission statement for your business or nonprofit to provide your stakeholders — employees, customers, investors and others ...

Having a clear direction for your career is paramount, especially for those aspiring to earn annual salaries of $100,000 or more. A personal mission statement serves as a compass, guides your career ...

You likely have a company mission statement, a short declaration of your organization’s purpose. Tesla’s mission statement, for example, is “To accelerate the world’s transition to sustainable energy.