The success or failure of a digital marketing dashboard is closely linked to data visualization: Focus on users and their tasks, and you're likely to succeed; focus purely on data visualization, and ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Editor’s note: This is the third article in a four-part series that is part of a larger initiative the AICPA Auditing Standards Board (ASB) has undertaken to understand and support technology use in ...

Forbes contributors publish independent expert analyses and insights. I write about digital marketing, data and privacy concerns. Any great story means visualization and detail. It takes the small ...

Imagine tapping into a raw data feed from a distributed network of IoT devices in a logistics center. The center is full of robots, employee work stations, and shipping and receiving docks. The data ...

Planning and executing an excellent SEO strategy is critical for any digital marketing campaign. However, the effort requires data to tell the story in a way that resonates with our clients. But ...

Time may seem scarcer than ever, but fortunately technological advancements have presented auditors with many tools to improve the effectiveness and efficiency of audits. One such tool is data ...

Embedding analytics in applications is a smart way to expose insights and decision-making capabilities directly in employee workflow and customer-facing apps. Today, many organizations are developing ...

When linguist Lauren Gawne roams the valleys of Nepal documenting endangered Tibetan languages, she takes pains to distinguish each dialect's geographical origin. But when it came to producing maps of ...

Through rigorous, data-based analysis, researchers and analysts can add to our understanding of societal shortcomings and point toward evidence-based solutions. But carelessly collecting and ...