In 2004, the psychologist Barry Schwartz argued there are two different kinds of people. There are ‘maximisers’ and ‘satisficers.’ Maximisers need the best thing, whereas satisficers are okay with a good enough thing. And study after study shows that satisficers are happier, not because they have the best things, but because they are not tortured by the want of what they do not have or what they did not do. For example, suppose that Joe the maximiser flops on to the sofa. He opens Netflix and he

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